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Fwd: HealthBridge campaign results for PRISM Awards submission
We are submitting the HealthBridge campaign for the PRISM Award in the Healthcare Communications category. Deadline is March 14. Word limit 1,500. Criteria: innovation, strategic approach, measurable results, and stakeholder impact. Can you draft the entry?
---------- Forwarded message ----------
On Friday, February 28, 2026, Nina Petrov n.petrov@castlemoreagency.com wrote:
Hi team,
Here are the final campaign metrics for HealthBridge.
Campaign: HealthBridge Provider Enrollment Drive (Sep-Dec 2025)
Client: HealthBridge Telehealth Platform
Objective: Increase rural provider enrollment by 40% in 4 months
Results:
- Provider enrollment: +67% (exceeded 40% target by 27 points)
- Media placements: 23 earned hits including Rural Health Quarterly and MedTech Daily
- Provider webinar attendance: 1,400 across 4 sessions (vs 300 target)
- Social engagement: 340% increase in LinkedIn engagement from healthcare professionals
- Patient access expansion: 12 new rural counties now covered
Strategy highlights:
- Partnered with 8 rural health advocacy organizations for co-branded outreach
- Created provider testimonial video series featuring 6 early adopters
- Timed launch around National Rural Health Day for media relevance
Budget: $45,000 total spend
Nina Petrov
Senior Account Director
Castlemore Agency
---------- Forwarded message ----------
On Friday, February 28, 2026, Nina Petrov n.petrov@castlemoreagency.com wrote:
Hi team,
Here are the final campaign metrics for HealthBridge.
Campaign: HealthBridge Provider Enrollment Drive (Sep-Dec 2025)
Client: HealthBridge Telehealth Platform
Objective: Increase rural provider enrollment by 40% in 4 months
Results:
- Provider enrollment: +67% (exceeded 40% target by 27 points)
- Media placements: 23 earned hits including Rural Health Quarterly and MedTech Daily
- Provider webinar attendance: 1,400 across 4 sessions (vs 300 target)
- Social engagement: 340% increase in LinkedIn engagement from healthcare professionals
- Patient access expansion: 12 new rural counties now covered
Strategy highlights:
- Partnered with 8 rural health advocacy organizations for co-branded outreach
- Created provider testimonial video series featuring 6 early adopters
- Timed launch around National Rural Health Day for media relevance
Budget: $45,000 total spend
Nina Petrov
Senior Account Director
Castlemore Agency
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